Your franchise system's marketing department.
Archon runs local marketing for every location — campaigns, conversion, follow-up and reporting — so corporate gets one standard instead of forty approaches.
Built for franchisors and multi-brand portfolio groups.
| Location | Leads | Cost/lead | Booked |
|---|---|---|---|
| NashvilleBrand A | 142 | $31 | 68% |
| Central MassBrand A | 118 | $36 | 64% |
| ToledoBrand A | 96 | $44 | 41% |
| El PasoBrand B | 134 | $29 | 71% |
| ColumbusBrand B | 87 | $52 | 38% |
Every system has the same problem.
A few locations perform. Most don't. And corporate can't see why until the quarter is over.
No visibility
Lead data sits in separate ad accounts and CRMs. There's no single view of what's working, or where.
Inconsistent execution
Every franchisee markets differently, so results swing wildly between locations running the same brand.
Slow follow-up
Leads sit for hours. The jobs go to whoever called the homeowner back first.
Slow ramp
New owners spend their first six months figuring out marketing instead of selling work.
One partner, one standard, every location.
We don't sell a channel. We run the marketing function for your system, end to end.
Local demand generation
Paid social, search and local listings for every location, planned and managed centrally.
Conversion infrastructure
Landing pages, offers and lead capture built per brand and localized per market.
Speed to lead
AI follow-up contacts every lead in seconds and keeps working it until it's booked.
Brand and creative
Campaign creative, offer development, and claim compliance so nothing off-brand runs.
Reporting and visibility
A live dashboard for corporate, brand managers and owners. Spend, leads, cost per lead, bookings.
Franchisee enablement
Launch kits for new owners and one marketing playbook every location follows from day one.
Built on results, not theory.
The system was proven across home-services locations before it was ever sold to a franchise system.
Who this is for.
Franchisors and multi-brand portfolio groups who want one marketing standard across the system — not forty franchisees solving the same problem forty different ways.
- 10 to 500 locations, single brand or a portfolio
- Home services, pet care, personal care and other local-service categories
- Corporate teams who need visibility across every unit
- Systems adding locations and needing new owners productive fast
Start with a pilot.
We launch on a handful of locations first, against targets you set, so you see the numbers before anything rolls out system-wide.
Pick the locations
Three to five units, ideally a mix of strong and struggling, so the comparison is honest.
Run 90 days
We build, launch and manage the full system, with corporate watching results live.
Roll out what worked
Results go back to your team, and the playbook deploys across the rest of the system.
See it running on your locations.
A 30-minute walkthrough of the dashboard and the system, using your brands as the example.
Book a walkthrough
Marketing systems for multi-location brands.